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Services for Small and Medium-Sized Businesses

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Services for Enterprise
Businesses

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Services for B-Corps and Social Enterprises

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Services for Universities and Educational Institutions

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Our Certifications

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Saleforce Pardot Certified Icon
Hubspot Certified Partner Icon
Google Premier Partner Icon
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Instapage Agency Partner Icon
Facebook Marketing Partner Icon
Mixpanel Collective Certified Partner Icon

Awards

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100%
Ratings in upwork
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4,8/5
Ratings in Clutch.Co

What’s special about Centrico Digital is that we are essentially a digital marketing laboratory.

We purposefully limit the number of enterprise clients we work with in order to focus on long-lasting and ROI-based relationships. We work with companies that understand that doing digital marketing well requires simultaneously building a strong brand along with an agile sales funnel. We’re the partner that accelerates your learning and scales your results.

Founder Matthew Carpenter-Arévalo

FOUNDER & CEO

Former Manager at Google & Twitter

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Matthew Carpenter-Arevalo Centrico Digital
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About Us

Centrico Digital is different from other marketing services companies because of the core beliefs that guide our work. Here are six of them.

We believe great advertising must become great content that adds value to the life of its audience. Great marketing should deliver the right message to the right person in the right moment.

By employing a data-driven approach to marketing, we can move from discussion to action quickly, constantly testing ideas in order to inform our conversations with data.

We believe that experimentation is the mother of innovation, and that it is better to take action, fail forward, and learn than to stagnate and avoid risk.

Rather than focusing on billable hours, we quantify our impact through ROI-based activities.

We believe that great service is a product of focus and not distance. We manage our clients remotely, we speak to them daily, & we limit the amount of clients we work with in order to not dilute the quality of our service.

Creativity drives everything we do, including our analytical work, and we believe creativity is born of diversity. Our team is bilingual, multi-national, and diverse in every way. We celebrate our diversity above all else.

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Services

In Summary, our services follow a simple formula:

Know your client

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Find your client

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Charm your client

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Keep your client

We use the following tools to achieve our clients’ success

Inbound Marketing & Account-Based Marketing Strategy

Inbound Marketing & Account-Based Marketing Strategy

Devise a customized strategy that will make your company relevant, useful, and attractive to its target audience.
Demand Generation & Growth Hacking

Demand Generation & Growth Hacking

Drive quality traffic to your site and turn that traffic into qualified leads.
Marketing Automation

Marketing Automation

Automate and scale your marketing operations so that you achieve a higher and higher ROI from your budget.
Data Consultancy

Data Consultancy

Source, organize and analyze Big Data relevant to your business, transforming it into actionable insights
Design & Experience

Design & Experience

Create beautiful digital assets and experiences with user-friendly features designed to convert site visitors into customers.
Additional Services Include

Additional Services Include:

Search Engine Marketing
Hubspot / Pardot / Marketo Management
PPC Advertising
Search Engine Optimization
Graphic Design
Web Design
Lead Nurturing
Email Marketing
Marketing Automation
Market Research
Digital Marketing Training
Data Consulting

Who We Work With

 

Céntrico Digital works with clients throughout the globe and across industries such as insurance, tourism, education, software and services. Our two enterprise teams (North America and Latin America) work with a maximum of 10 clients each to ensure focus and quality.

Centrico Digital Illustration Mobile Network

Examples Include:

Global companies

 wanting to establish and optimize their digital presence.

B2C Companies

 whose product or service requires research & persuasion prior to purchase.

Universities & educational

 institutions wanting to improve their recruitment results through digital marketing.

B2B Companies

 looking to take advantage of digital channels to make their sales and marketing operations more sophisticated.

Social Business and B Corps

 eager to find a like-minded partner to provide marketing leadership and execution.

Small & Medium Sized-Businesses

 eager to get started with digital marketing.

Interested in working with us? Get in touch for a free consultation.

How do we select our clients?

Prior to accepting a client, we look for the following characteristics within the company:
1
Clear Leadership.
2
Commitment to a digital future.
3
Decisiveness.
4
Inclination towards data-driven decisions.
5
Long-term thinking.

Some of Our North America Clients Include:

We help Canadian-based Huron University find prospective students across Latin America.
We help Houston-based eheat find buyers for its hyper-efficient wall-mounted heaters.
We help Canadian coach and therapist Hina Khan expand her small business through digital marketing.

Some of Our Latin American Clients Include:

We help Ecuadorian-based Metropolitan Touring find global passengers for their Galapagos Island-based cruise ships.
We help Google, Salesforce & Facebook Partner Xertica find B2B clients throughout Mexico, Peru, Ecuador and Colombia.
We help Cobis sell their software solutions to financial institutions throughout Latin America.
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Examples of Our Work:

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Pricing 2020

ENTERPRISE CLIENTS

Packages including Inbound Marketing, Paid Social Media Campaigns, PPC Advertising, Email Marketing, ect.
$3,200 USD / $4,200 CAD

SMALL & MEDIUM-SIZED BUSINESSES

Packages including Inbound Marketing, Paid Social Media Campaigns, PPC Advertising, Email Marketing, ect.
$1,500 USD / $2,000 CAD

DATA SERVICES

Packages including Inbound Marketing, Paid Social Media Campaigns, PPC Advertising, Email Marketing, ect.
$2,000 USD / $2,500 CAD

Web Design

Websites designed from scratch that include SEO optimization begin at
$5,000 USD / $6,500 CAD

GRAPHIC DESIGN

Pricing for graphic design projects begins at
$65/hour or $85/hour CAD

SOCIAL BUSINESSES & B-CORPS

Contact us to hear about our special packages for companies whose products or services have a positive social and/or environmental impact.

Certified

Commitment to our team,
our clients and our community.

We are a purpose-driven company, committed to using business to create a positive impact on the world. This is why became a certified B Corporation in 2019. The B Corp certification is a way for companies to reach the highest social and environmental standards and improve those standards each year. Borrowing from the B Corporation anthem, we don’t just want to be the best marketers in the world, but the best marketers for the world.

Matthew Carpenter-Arevalo Centrico Digital Centrico

Our Team

 

Here are a few of the individuals who make up the Centrico Digital Team.

Matthew Carpenter-Arevalo Headshot

Matthew is the founder and former manager at Google & Twitter. He’s passionate about marketing strategy.

Matthew Carpenter-Arevalo

CEO
Daniel Portilla Headshot

Daniel is passionate about marketing strategy. He holds an MBA from Notre Dame and leads our Latin America team.

Daniel Portilla

VP LATAM / Partner
Caroline Asiala Headshot

Caroline studied environmental health and cares about helping social businesses grow.

Caro Asiala

CEO of BCentrico
Esteban Velasco Headshot

Esteban studied at Franklin & Marshall College and helps small businesses get clients through PPC advertising.

Esteban Velasco

Chief Growth Hacker / Partner
Luis Cabezas Headshot

Luis studied in Spain and drives our graphic design, web & UX/UI experience projects.

Luis Cabezas

Head of Design / Partner
Maria Jose Rodriguez Headshot

Maria Jose has an MBA from Vanderbilt University with a focus on Marketing and Strategy. In Centrico Digital, she is a Business Development Specialist focused on design services.

MARIA JOSE RODRIGUEZ

HEAD OF MARKETING
Ana Villagomez Headshot

Ana is a Fulbright Scholar and has a Bachelor's Degree in International Business and Computer Information Systems from West Texas A&M University.

ANA VILLAGÓMEZ

HEAD OF ENTERPRISE
Jessica Luna Headshot

Jess leads the Higher Education Marketing team at Centrico Digital and focuses on helping universities meet their recruitment goals through digital marketing & effective recruiting strategies. She received a BBA in Communications and specializes in content strategy and SEO.

JESSICA LUNA

HEAD OF UNICENTRICO
Sergio Espinosa Headshot

Sergio has a Bachelor of Arts degree in Economics from Amherst College in Amherst, Massachusetts. In Centrico Digital, he is a Marketing Strategist focused on marketing platforms such as Google Ads and Facebook Ads as well as SEO and email marketing.

SERGIO ESPINOSA

STRATEGIST
David Bernal Headshot

David has a Bachelor’s Degree in Business Administration with a focus on Marketing and a minor in Economics from the University of Washington - Bothell. In Centrico Digital, he is a Senior Strategist for the Enterprise pod working with B2B clients in Latin America.

DAVID BERNAL

Senior Strategist
Daniel Cortez Headshot

Daniel is a Graphic Designer with experience in illustration and multimedia design. Among his professional passions are art, creating and mixing textures and colors. He also enjoys communicating ideas through design.

DANIEL CORTEZ

DESIGNER
Esteban Sanchez Headshot

Esteban earned his Communications & Development MA from The University of Sheffield in the UK. He is passionate about advertising, executive production, and the digital world.

ESTEBAN SANCHEZ

STRATEGIST
Daniela Mera Headshot

Daniela earned her double major in communications and advertising with a minor in graphic design from Universidad San Francisco de Quito. She's a junior strategist in the B Centrico Pod, helping purpose-driven brands achieve their marketing goals and make a bigger impact in society.

DANIELA MERA

STRATEGIST
Miguel Andrade Headshot

Miguel graduated from Vassar College with a B.A. in Economics and Political Science. At Centrico Digital, he works in the UniCentrico pod; optimizing Facebook, LinkedIn, and email marketing campaigns.

MIGUEL ANDRADE

STRATEGIST
Nahomi Lopez Headshot

Nahomi is a curious trilingual digital marketing and innovation enthusiast. She earned her B.A. in Communications & Public Policy from St. Thomas University in 2018. In 2017 she moved to France and completed a Master’s Degree in Strategies Digitales et Management du Projet in french.

NAHOMI LOPEZ

STRATEGIST
Sisa Tixicuro Headshot

Sisa earned her Bachelor of Arts degree in Latin American and Interdisciplinary Studies from Pitzer College in Claremont, California. She's passionate about finding innovative solutions to social and humanitarian issues.

SISA TIXICURO

MARKETING FELLOW
Juan Carcelen

Juan earned his Bachelor’s in Science in Petroleum and Natural Gas Engineering from the Pennsylvania State University. After a brief but meaningful experience in the oil industry, Juan decided to steer his career towards tech. Juan is a Strategist at BCentrico focusing on data analysis and PPC.

JUAN CARCELEN

STRATEGIST
Valeria Gonzalez Headshot

Valeria Gonzalez

VALERIA GONZALEZ

STRATEGY INTERN

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